Mission
Engage Responsibly is an education initiative led by the Association of National Advertisers (ANA) aimed at understanding and reducing online hate. It provides educational resources and strategies for individuals and businesses to combat hate speech and promote a safer online environment through a collaborative approach involving social media platforms, businesses, and industry organizations.
Basic Information
Founded in
2022
EIN
92-0526974
Total Assets
$250 thousand
UN Sustainable Development Goals Supported
This organization contributes to the following United Nations Sustainable Development Goals. See the SDG page for more information.
At a Glance

Introduction to Online Hate
Discover the reality of online hate and its impact on digital communities.

Impact of Online Hate
Learn about the negative effects of online hate on individuals and communities.

Four Actions to Combat Online Hate
Anita McGorty shares four key actions for brands and individuals to take against online hate.
Our Programs
Individual Education Programs
Courses for individuals on how to manage online hate and promote positive online interactions.
Learn MoreSMB Education Programs
Turnkey educational resources and tools for small- and medium-sized businesses to help reduce online hate.
Learn MoreMIP Score (Beta)
The MIP Score is in beta! We'd love any feedback you may have.
The MIP Score and it's methodology is purely used as a way to visualize how a nonprofits public financial data compares against others. It doesn't reflect the unique circumstances and impact that a nonprofit has.The MIP Score should never be used to say one charity is better than another.
Overall Score
39
16
/100
Program Expense Ratio
68.48%
6
/20
Program Revenue Growth
0.00%
2
/20
Leverage Ratio
1.062
4
/20
Working Capital Ratio
-0.04515
2
/20
Fundraising Efficiency
0
2
/20
Latest Filing Data: Form 990
Fiscal Year:2022
Source:Source: Self-reported by organization
Financial Details
Revenue
Category | Amount | Percentage |
---|---|---|
Contributions, Gifts, and Grants | 276.8K | 85.11% |
Program Services | 0 | 0.00% |
Investment Income | 0 | 0.00% |
Sales of Non-Inventory Assets | 0 | 0.00% |
Other Notable Sources | 48.43K | 14.89% |
Total Revenue | 325.2K | 100.00% |
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